Automotive Overview

Driving innovation

Texas Instruments (TI) is accelerating the driving experience by providing system-level innovation, scalability and the safety expertise to get customers on the road faster. TI delivers innovative products in Advanced Driver Assistance Systems (ADAS), Infotainment, Hybrid/Electric vehicles, Powertrain, Body Electronics and Lighting enabling our customers to deliver the next-generation of safer, highly connected and greener automobiles to consumers.

Get on the fast-track to automotive system innovation with Texas Instruments

The challenges facing the automotive industry require innovation in electronics technology like never before. Read what TI is doing to accelerate system design.

Driving the green revolution in transportation

Read this white paper to learn how changes in transportation will make the future of driving look very different from our experiences today.

Paving the way to self-driving cars with ADAS

Learn how a gradual introduction in vehicle sensing, intelligence and control is already improving road safety.

Evolution vs. revolution: the building blocks of automotive body electronics

Learn about the evolution of automotive body electronics and the importance of building blocks in this sector.


Behind the wheel blog

Drive in to see how TI is engineering the future of automotive.