Results | Looking ahead
As TI continues to grow, we are faced with both opportunities and challenges to engage our employees.
Our introduction of collaborative tools (e.g., Infolink, social media) over the past few years presents a new way of working for many, while others have been slow to adopt them for daily use. We will continue monitoring whether our workforce has the best tools for them to communicate effectively.
While we have made strides in conveying the strategic direction of the company, some employees would like to be better informed about important issues and changes, become more involved in decisions that affect their job or workplace, and feel personally connected to and recognized for their work. We have provided additional materials on both the TI Priorities and Leaders Resource sites to more effectively reach employees.
We were successful on a number of important engagement efforts. During the year, TI:
- Leveraged social media to communicate critical information to our employees at TI Japan sites who were impacted by the March earthquake. This helped expedite a two-way flow of information in a time of crisis.
- Improved Infolink's design, navigation and content organization, which helped employees access information more easily. Additionally on Infolink, we:
- Launched local portals to enable TI sites in Europe, the Middle East, Asia, India and China to post site-specific information or repurpose global content in their native languages.
- Created an Integration room for National Semiconductor employees that launched on the day TI acquired National. This room provided a forum to help our newest employees find specific information, address their questions, and introduce them to TI employees.
- Updated the TI Priorities and Leaders Resource sites with additional relevant, timely and accurate information.
- Incorporated feedback from our employee panel and employee communications forum into existing communications programs to make them more robust and relevant.
- Continued providing robust communications training, coaching and tools to company leaders and mid-level managers.
In 2011, TI:
- Hosted three "How We're Doing" seminars, where employees learned about how TI intends to grow and how we are addressing business challenges.
- Held five CEO open exchanges, including one for interns. Topics of discussion included our company strategy, the impact of global events on TI, our financial performance, competitor activities and major company announcements.
- Conducted 28 CEO roundtable discussions and dozens of roundtables among various business units.
- Increased employee visits to Infolink by 270 percent.
- Enabled more than 460 employees to share their insights through our employee panel.
In 2012, TI plans to:
- Launch local Infolink portals in Japan, Taiwan and Korea.
- Work with individual business groups to strengthen their communications training and coaching programs.
- Further enhance the Leaders Resource site.