Texas Instruments

Corporate overview

At Texas Instruments, we design, make and sell high-technology components to customers all over the world. Almost all of our business centers around the sale of integrated circuits – also known as semiconductors or “chips” – to electronics designers and manufacturers. We have a very broad product portfolio, which includes chips that are central to almost all electronic equipment.

We have three major semiconductor product lines: Analog, Embedded Processing and Wireless. We expect Analog and Embedded Processing to be our primary growth engines in the years ahead. As a consequence, we have been focusing our resources on these product lines. We group our remaining revenue, including revenue from our calculators, in a product category called “Other.”

There are two primary types of semiconductor products, custom and standard – terms that refer to whom and how the products are sold. A custom product is designed for a specific customer or for a specific application and is generally sold directly to the customer. A standard product is designed for use by many customers in many applications and is generally sold through distribution. Standard products include both commodity and differentiated, or proprietary, products.