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During our October 19 conference call to discuss our third-quarter 2009 financial results, we provided information regarding our Wireless segment’s sequential and year-on-year growth that excluded that segment’s baseband product line. The table below provides a reconciliation of that non-GAAP information to the GAAP-compliant results of the entire segment. Because we are winding down our baseband product line over the next few years, we believe the non-GAAP information provides investors important additional insight into our Wireless segment’s performance.
TEXAS INSTRUMENTS WIRELESS SEGMENT
Non-GAAP Reconciliation
(Millions of dollars) |
 |
|
 |
|
|
|
|
|
|
|
|
|
|
| |
|
For the three
months ended
Sept. 30, 2009 |
|
|
For the three
months ended
June 30, 2009 |
|
% change |
|
|
For the three
months ended
Sept. 30, 2008 |
|
% change |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
| Net revenue as reported |
$ |
675 |
|
$ |
601 |
|
12% |
|
$ |
915 |
|
-26% |
| Baseband revenue |
|
450 |
|
|
410 |
|
|
|
|
673 |
|
|
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
| Net revenue without baseband |
$ |
225 |
|
$ |
191 |
|
18% |
|
$ |
242 |
|
-7% |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
 |
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