TI Public Affairs Report
Texas Instruments
  Environment

Earth Week 2008 inspires employees to conserve the environment
A TI employee helped teach kids how to recycle at a neighborhood Earth Day event for more than 2,000 Richardson ISD kids.

 TI volunteer helps clean up Cottonwood Park
A TI volunteer helps clean up Cottonwood Park.

TI's Earth Week 2008, educated employees worldwide and inspired them to do their part to reduce environmental impact and leave the world a better place. The theme of this year's awareness campaign was "R3," which encompasses the foundation of environmental stewardship: reduce, reuse and recycle.

Dallas-area employees helped kick off Earth Week events by participating in TI's annual Cottonwood Park Cleanup. Cottonwood Park is a valuable asset for TI's neighboring Dallas and Richardson communities -- particularly for the hundreds who visit it for after-school and summertime programs designed especially for underprivileged and at-risk kids.

More than 55 TI employees, family and friends, along with residents and community leaders, took part in the cleanup. Volunteers braved muddy conditions to pull eight grocery carts from the park's creek as well as many bags of debris. Volunteers also filled bags with recyclable items, including glass bottles and paper.

Six TI sites in Dallas and Plano hosted Earth Fest, an educational lunchtime event featuring booths on a variety of environmental subjects, including energy conservation, organic food and recycling. It also included games, presentations and giveaways for an estimated 2,000 employees and visitors who participated.

Additional activities
TI sites worldwide celebrated TI Earth Week 2008, including the Tsukuba Technology Center in Japan, which organized a trash collection. TI's Philippines site in Baguio scheduled a series of events in April, including a clean-up activity in two water-shed areas of the city. Volunteers removed grasses that prevented the growth of trees planted last year. Other activities included a road clean-up, tree planting and a lecture on segregation and waste recycling at a local elementary school for teachers and parents.

All U.S. sites participated in TI's first Earth Day Campaign fundraising goal, which benefits the environment and helps fight poverty through a program called Recycle to Eradicate Poverty. The program collects and recycles used cell phones and ink-jet cartridges. The campaign ensures that all collected materials are disposed of in an environmentally responsible manner, and campaign proceeds benefit The Chiapas Project, which funds microfinance loans for impoverished women in seven Latin American countries.

TI set and met a goal to raise $2,500 in donations. About $5 went toward that goal for every ink-jet cartridge donated, with as much as $15 for every cell phone.


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