))) Texas Instruments RFID Systems Partners With Coca-Cola and Stitch Networks to Offer Wireless, Cashless Access to Vending Machines at the 2002 Games

))) SALT LAKE CITY, UT (February 6, 2002)

While competing with the world's most elite athletes, 2002 Winter Olympians will quench their thirst with free Cokes using Texas Instruments RFID technology. Throughout the Salt Lake City Village, 5,500 athletes, coaches and officials will receive complimentary beverages with a simple wave of their tiny, Coke bottle-shaped keyring tags in front of 150 Coca-Cola vending machines equipped with
TI-RFid™ readers by Stitch Networks. The devices will be used inside the Village, at training venues, and in athlete lounges to make free refreshment available quickly and conveniently-without paying.

Each Coke bottle transponder contains a TI-RFid™ computer chip, which holds a unique preprogrammed identification number. When athletes approach an RFID-equipped vending machine, they present their key ring to the RFID reader and instantly receive beverages without having to pull out cash. The system recognizes the RFID signal, authorizes the transaction, and provides athletes with the free soda courtesy of Coca-Cola.

Using Texas Instruments RFID technology, retailers provide quicker, more convenient service and build stronger customer loyalty. Introduced at ExxonMobil fuel pumps, TI-RFid™ technology is speeding retail gasoline and product purchases for more than 6 million Speedpass™ customers. Texas Instruments has moved into new retail markets including convenience stores, quick-service restaurants, vending machines and apparel. McDonald's, Tricon (Taco Bell, KFC, Pizza Hut), and Canteen, are among the companies testing TI-RFID™ as a fast, convenient way of providing products or services to customers while alleviating the hassles of paying with cash or credit. Retailers, like Coca-Cola, can easily identify individual purchasers and create powerful customer loyalty and giveaway recognition programs.

To arrange an interview with TI, contact Bridgeman Communications at 617-742-7270.

To arrange an interview with Stitch Networks, contact Maeve McKenna, 1-888-427-8743, ext 222. View the Stitch Networks Web site at www.stitchnetworks.com.