))) home ))) news ))) press releases ))) 2002 )))
[an error occurred while processing this directive]
[an error occurred while processing this directive]
))) Integrity For You Introduces Personal Recognition™ Dining Loyalty Program Featuring RFID Technology from Texas Instruments and Transaction Management Technology from Commerce Systems
))) CHICAGO, IL. (May 17, 2002)
Integrity For You, Inc., a provider of customer retention and loyalty programs, today introduced its IFY- Personal Recognition™ program, a radio frequency identification (RFID)-based service designed to improve the dining experience at casual and fine restaurants. The Personal Recognition program uses RFID tags and readers from Texas Instruments RFid Systems, which individually identify customers and facilitate cashless payment, and retail transaction management services from Commerce Systems Inc., developer and operator of 2Scoot. The program will enable restaurant owners to gather valuable information regarding members' dining experiences, and make improvements based on customer feedback to increase customer loyalty through more personalized service.
Personal Recognition program participants are given an Integrity For You sticker embedded with a Texas Instruments RFID Tag-it™ smart label inlay that can be attached to any card or object, such as a driver's license or wallet. At the point-of-sale or in the restaurant, customers pass the sticker over an RFID reader, allowing them to pay for their purchases quickly, without cash or a credit card. RFID technology automatically links customers with their transactions using a unique identification code. Commerce Systems' patents pending network technology seamlessly extends time sensitive promotional or recognition offers to consumers on the restaurant's behalf, processes the offers in real-time as the customer dines, securely processes the customer's cashless payment, and stores the customer data. Personal Recognition enables restaurateurs to identify individual customers and to collect valuable data such as customer dining habits, which is then used to create powerful customer retention programs. Each restaurant can opt to customize additional Personal Recognition participant contact, such as follow-up personal phone surveys, restaurant events and targeted correspondence, used to obtain more extensive customer feedback and to offer personalized rewards and services.
"Customer retention tools like the Personal Recognition program will help restaurateurs recognize and show appreciation for their loyal and returning customers," said Michael Lowenstein, managing director of Customer Retention Associates, a customer and staff loyalty program development, research, and consulting firm. "Loyalty is not dependant on satisfaction — companies need to proactively seek feedback, and this program will allow them to do just that."
[an error occurred while processing this directive]About Integrity For You, Inc.
Integrity For You, Inc. is a provider of customer contact and the creator of the executive dining loyalty program that is designed exclusively to fit each individual restaurant's needs. Through this program, customer feedback is collected and delivered back to the client with the following goals: to build greater customer loyalty and retention; to enhance the perceived value of the dining experience; to inform customers of new menu items or of restaurant events; to identify customer conflicts for proactive resolution; to obtain referrals for additional business and increase frequency; to maintain updated customer data; and to ensure that the dining experience exceeds customer expectations. For more information, please visit www.integrityforyou.com or call 888-272-0986.
About Commerce Systems, Inc.
Commerce Systems, Inc. is a provider of retail transaction management services for quick-service restaurants, gas stations, convenience stores, and other retailers. The company developed and operates 2Scoot, a patents pending retail transaction management system that uniquely enables store owners to speed the consumer's check-out, and increase store throughput while eliminating fraud and markedly improving both the consumer experience and the store's relationship with consumers. The company also operates private label versions of its retail transaction management system. For more information on products and services, visit www.2scoot.com or call 845-338-0270.