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Texas Instruments sees Immense Potential in the Indian Market

Communication and Entertainment will be key focus segments

Bangalore, March 28, 2006 – Mr. Richard (Rich) K. Templeton, President and CEO, Texas Instruments (TI) Inc, (NYSE:TXN), today announced TI’s continued commitment to technology innovation in India and helping customers here take advantage of the growing opportunities in communications and entertainment, both in India and around the world.

“The enormous consumer population here combined with the intellectual capacity available in this country will impact markets all over the globe for years to come. All of us at TI recognize India not only as a strong and growing market for semiconductors,” said Mr. Templeton, “but also as a place where new ideas are helping shape the direction of technology.

Mr. Templeton reiterated, “With its wealth of development expertise and a huge, growing market, India is well positioned to be a leading player in this new era of communications and entertainment. It’s an exciting time to be working in India, and TI is committed to building strong relationships with our customers here and helping them to be successful.”

“Our India focus is clear. Continued innovation in the development of complex semiconductor solutions, coupled with addressing the India market for semiconductor products . With increased electronic product design and manufacturing activities in India, we see significant market opportunities for Texas Instruments to add value to our customers,” said Dr. Biswadip Mitra, Managing Director, Texas Instruments, India.

Electronic product companies are setting up manufacturing bases in India and expanding their capacity to meet the burgeoning domestic demand. This has brought a renewed vigor to the semiconductor industry in India.

The Indian market holds high promise in the communication segment for Texas Instruments, given that there will be around 250 million telephone subscribers by the year 2007. The entertainment industry is expected to be in the $10 billion segment. Both are potential market opportunities for Texas Instruments in India.

A growing network of vendors, academia, customers and a well established Third Party Program [of more than 50 partners] highlights TI’s strength in the region. This is Mr. Templeton’s third visit to India, second as the President and CEO of Texas Instruments, Inc.

About Texas Instruments

Texas Instruments Incorporated provides innovative DSP and analog technologies to meet our customers' real world signal processing requirements. In addition to Semiconductor, the company includes the Educational & Productivity Solutions business. TI is headquartered in Dallas, Texas, and has manufacturing, design or sales operations in more than 25 countries.

Texas Instruments is traded on the New York Stock Exchange under the symbol TXN. More information is located on the World Wide Web.