CES 2020

Problems? Solved.

January 7-10 in Las Vegas, NV

Experience the new products and technologies we demonstrated at CES 2020 to solve your automotive and smart home design challenges.

Launched at CES: Jacinto™ 7 processors for automotive applications

At CES, we introduced the new Jacinto™ 7 processor platform. Built on the foundation of decades of automotive systems and functional safety expertise, the new Jacinto processor platform brings enhanced deep learning capabilities and advanced networking to solve design challenges in advanced driver assistance systems (ADAS) and automotive gateway applications. Read the news release.

Purpose-built hardware accelerators allow TDA4x SoCs to quickly and efficiently manage multilevel processing in real time while operating within a low-power envelope and with efficient deep learning.

Reduce your total evaluation costs for next-generation ADAS and gateway applications with the Jacinto 7 EVM for TDA4x and DRA82x processors.

Engineers can simultaneously operate numerous camera and sensor inputs on a single Jacinto 7 SoC. In this demonstration, you'll see eight 2MP cameras operating concurrently on a TDA4VM SoC.

With our new Jacinto 7 processors, there's an opportunity to make a greater impact on the road by creating ADAS technology that can be used in a wider range of cars.

Jacinto processors for advanced driver assistance system (ADAS) applications combine megabytes of data to enable assisted and fully-automated parking functions.

Car manufacturers are reevaluating the architecture of automotive gateway and telematics control unit systems to handle the ever-increasing amount of data that need to be processed.


What you'll experience at CES: Advanced sensing and processing technologies that enable advanced driver assist systems (ADAS) and in-cabin sensing in cars, as well as cloud-connected smart home devices and in-home sensors for occupancy detection.

ADAS forward vision

ADAS and in-cabin systems

Automotive systems technology for pedestrian detection, multi-camera vision and sensing systems, blind spot detection and intelligent in-cabin sensing.

Smart homes

Wireless and personalized control of cloud-connected devices and edge nodes, as well as people detection and tracking for home monitoring with notifications.

Discover new resources on automotive and in-home sensing

Car makers are seeking out solutions for occupant detection, vital sign monitoring, and classification of passengers. See how in-cabin sensing works with TI mmWave technology.

Auto valet park and surround view applications running concurrently on a single TDA4 Jacinto™ processor with additional SoC bandwidth available for other applications.

Home automation demonstration of a variety of products using Zigbee, Wi-Fi, Bluetooth Low Energy and Sub-1 GHz with connection to the Microsoft Azure cloud.

Imaging radar using TI mmWave sensors provides flexibility to sense and classify objects in the near field at a very high resolution, while tracking targets in the far field up to 400 m away.

The LaunchPad™ SensorTag kit offers integrated environmental and motion sensors, multi-band wireless connectivity and easy-to-use software to help you prototype your next connected application.

TI mmWave sensors enable high-accuracy fall detection without the need for contact with the person being monitored, thus maintaining privacy.


Technologies that help engineers reduce emissions with innovative hybrid and electric vehicle systems design that help cars charge faster, drive farther, perform more efficiently on 12-volt (V) or 48-V rails.

Powertrain electronics integration

HEV/EV powertrain electronics integration of the on-board charger (OBC), DC/DC converter an traction inverter.

48-volt systems

Learn how the movement to 48-V systems to offload the 12-V rail optimizes vehicle efficiency.

Discover new resources on electrification

With electrification comes questions about monitoring and protection in battery management systems and traction inverter systems.

Learn what it takes to design hybrid and electric vehicles, from smart battery management to efficient traction motor control, while exploring some of the ways to make internal combustion engines.

The traditional automotive battery has reached its current-carrying capacity. Using a 48-V electrical system delivers more power at lower currents than a 12-V battery can produce alone.

Vehicle-to-everything (V2X)

Technology that enables the fast and secure data transfer in and around the car for a seamless, interactive experience spanning vehicle-to-vehicle (V2V), vehicle-to-infrastructure (V2I), vehicle-to-person (V2P) and vehicle to cloud (V2C) communications. 

Transparent window displays

Transparent window displays (TWD) for V2P and V2V communication using DLP® auto technology.

Car access

Accurate and reliable Bluetooth® Low Energy connectivity for passive entry passive start (PEPS) via key fob or phone as a key systems.

Discover new resources on automotive communication

Advanced headlight applications require high resolution. Today, high resolution headlights with DLP® technology enable symbol projection and lane marking applications.

The industry's first automotive application processor to integrate a PCIe switch on-chip enables faster, high- performance compute gateway processing -- driving big changes to vehicle architectures.

The integrated Ethernet switch on the DRA829V SoC can perform layer 2 switching with no load on Arm processing cores. This demo also features CAN to CAN, CAN to Ethernet, and Ethernet to CAN bridging.

New automotive technologies promise to turn standard automotive windows into single-color or even full-color dynamic displays to enable applications like vehicle-to-pedestrian communication and advert

Using phone-as-a-key, you can now eliminate the need for a traditional key fob in your passive entry passive start (PEPS) system using Bluetooth Low Energy.

Take an in-cabin virtual view and explore a few of the functions that CAN and LIN help enable today to improve in-vehicle networking.