Ask the Experts Videos

 

C5000™ Ultra Low Power DSPs

The C5000 platform includes a broad portfolio of the industry's lowest power 16-bit DSPs with performance up to 300MHz (600 MIPs). Ultra low power consumption (Standby power: 0.15mW, Active power with 75% dual-MAC and 25% add: 0.15mW/MHz) extends battery life. High peripheral integration and large on-chip memory reduces overall system cost. Ideal for portable devices in audio, voice, communications, medical, security and industrial applications.

Meet the Experts

 

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What software does TI offer for the C553x ultra-low-power DSPs to help customers get to market faster?


Stephen Lau
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Software Product Manager,
TMS320C5000™ Ultra-Low-Power Digital Signal Processors

Stephen Lau is a software product manager in the TMS320C5000™ ultra-low-power digital signal processors (DSPs) business at Texas Instruments (TI). Lau's responsibilities in the C5000 Ultra-Low-Power DSP business include the definition, development and delivery of embedded algorithms and applications to help customers accelerate time to market.

Previously, Lau was product manager of on-chip debug IP and technology and associated debug test controller products for TI. In that role, Lau established and managed the TI's Third Party Emulation Developer Community. He was responsible for marketing the IEEE 1149.7 technology and established the first commercial IP license for debug technology. Prior to joining the emulation team, Lau was in TI's sales and marketing team, working across several major accounts.

Lau holds a Bachelor of Science degree in electrical engineering from McMaster University (Hamilton-Canada).

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What is the TI C5000™ ultra-low-power DSP strategy for new products?


Matt Muse
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General Manager,
TMS320C5000™ Ultra-Low-Power Digital Signal Processors

Matt Muse is general manager for the TMS320C5000™ ultra-low-power digital signal processors (DSPs) business at Texas Instruments (TI). In this role, he oversees all activity related to marketing, product development and business strategy for the business unit.

His previous experience as the product marketing manager for TI's MSP430 ultra-low power microcontroller (MCU) group equipped him perfectly to lead the C5000 ultra-low-power DSP team. As product marketing manager for MSP430, Muse managed the product marketing team responsible for project development, product definition and outbound marketing.

Muse joined TI as a technical sales representative for the Silicon Valley/Bay Area and later served as the Americas marketing manager for Catalog MCUs, managing business development and channel marketing.

Muse holds a Bachelor of Science degree in electrical engineering from Texas A&M University.

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What applications will benefit from TI's C553x ultra-low-power DSPs?


Artem Aginskiy
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Customer Program & Market Development Manager,
Emerging End Equipments

Artem Aginskiy is the market development manager in the emerging end equipments business at Texas Instruments (TI). In this role, he explores present and emerging markets and ensures customers' business needs are being met by TI's current and future devices.

Artem earned Bachelor of Science degree in electrical engineering as well as a Master of Science degree in electrical and computer engineering with a focus on DSPs and controllers. He has also studied advanced Mandarin Chinese at Shanghai Jiao Tong University in Shanghai, China. He is also fluent in Russian and Ukrainian.

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Does TI offer hardware tools to accelerate development on the C553x ultra-low-power DSPs?


Peter Chung
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Applications Manager,
TMS320C5000™ Ultra-Low-Power Digital Signal Processors

Peter Chung is an applications manager for Texas Instruments' (TI's) TMS320C5000™ ultra-low-power digital signal processors (DSPs) business. In this role, he leads a team of applications engineers and helps OEMs worldwide bring innovative, ultra-low-power designs, including audio systems, fingerprint biometric security applications and portable medical equipment, to production.

Chung earned a Bachelor of Science degree from Ajou University in South Korea.

Why are TI's C553x ultra-low-power DSPs ideal for audio and voice applications?


Jon Beall,
Product Marketing Manager,
C5000™ ultra-low-power DSPs

Jon Beall is the product marketing manager for the TMS320C5000™ ultra-low-power digital signal processors (DSPs) business at Texas Instruments (TI). In this role, he is responsible for strategic planning for the C5000™ ultra-low-power DSP business, including targeting key markets, winning new business, managing device concept to production and driving creation of communications collateral.

Prior to his current role, Beall was a product marketing engineer for TI's power management business, a business development manager for TI's wireless connectivity and wireless chipset business and a technical sales representative.

Beall attended Kansas State University, where he studied electrical engineering, focusing on digital systems and software engineering.

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Why do TI's customers choose the C553x ultra-low-power DSPs over competing devices for power consumer audio applications?


Marc Kellermann
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Business Development Manager,
Digital Signal Processing Systems

Marc Kellermann is a business development manager for the Bay Area, focusing on ARM® microprocessors, digital signal processors (DSPs) and multicore processors.

Before his role as a business development manager, Kellermann was a product marketing engineer for the digital signal processing systems central marketing group. In this role, he developed and presented training and marketing material on DSPS devices to the sales force and prepared competitive analyses of products.

Kellermann earned a Bachelor of Science in electrical engineering from the University of Texas at Austin. He also earned a certificate from the Business Foundations Program from the McCombs School of Business at the University of Texas at Austin.

Why are TI's C553x ultra-low-power DSPs ideal for audio and voice applications?


Jon Beall,
Product Marketing Manager,
C5000™ ultra-low-power DSPs

Jon Beall is the product marketing manager for the TMS320C5000™ ultra-low-power digital signal processors (DSPs) business at Texas Instruments (TI). In this role, he is responsible for strategic planning for the C5000™ ultra-low-power DSP business, including targeting key markets, winning new business, managing device concept to production and driving creation of communications collateral.

Prior to his current role, Beall was a product marketing engineer for TI's power management business, a business development manager for TI's wireless connectivity and wireless chipset business and a technical sales representative.

Beall attended Kansas State University, where he studied electrical engineering, focusing on digital systems and software engineering.

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How will TI's C553x ultra-low-power DSPs reduce my system cost?


Paul Wiley
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Systems and Design Manager,
TMS320C5000™ Ultra-Low-Power Digital Signal Processors

As systems and design manager for the TMS320C5000™ ultra-low-power digital signal processors (DSPs) business at Texas Instruments (TI), Paul Wiley is responsible for defining C5000 DSP products, then executing the design. He has also been a member of the team that has designed multiple devices for the Communication Infrastructure market.

Wiley received his Doctor and Master of Science degrees in electrical engineering from the Massachusetts Institute in Technology, as well a Bachelor of Science in electrical engineering and Bachelor of Arts in math from the University of Texas at Austin.





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