This training is intended to provide TIers with guidance on how to market and promote TI product offerings with security features.

In this briefing, you will:

• Learn how to position TI’s offerings in security-related end applications

• Understand why it is important to distinguish between TI products and customer systems

• See examples of appropriate and inappropriate claims

After completing this briefing, you will have new tools and information to help you write collateral, as well as the contact information for experts to give you additional help.