Arthur (Art) L. George,
senior vice president and worldwide manager,
High-Performance Analog (HPA),
Texas Instruments Incorporated
Art George is senior vice president and worldwide manager of
the Texas Instruments (TI) High-Performance Analog (HPA) business
unit. Since April 2006, he has led worldwide strategy and operations
for TI’s broad portfolio of differentiated and innovative high-performance
analog chips. This includes products focused on solving customers’
signal chain design challenges, such as data converter, amplifier,
interface and low-power RF integrated circuits (ICs). These
devices are driving quality of service and energy-efficiency
in a variety of applications ranging from running shoes to ultrasound
machines and from cell phones to digital televisions.
A TI veteran who joined the company in 1984, George drives
TI’s High-Performance Analog market leadership position. He
and his global team are responsible for executing a clear strategy
to strengthen TI’s high-performance analog technology offerings
and leverage TI’s position in this important growth area.
George started his career at TI in Logic Operations as a test
engineer. Early in his career, he created a worldwide team to
document and install standardized evaluation techniques for
design verification of new digital logic ICs in diverse locations,
such as Texas, Germany, Japan and Malaysia. The obstacles were
numerous, with no previously-existing worldwide standards.
George has held a variety of operational positions, primarily
in TI’s analog and logic businesses, where he managed or was
involved in the development of more than 1000 new IC products.
Prior to his current position, he was manager of the High-Performance
Linear business unit, and was responsible for TI's catalog amplifier
and interface ICs. In this role he was heavily involved in the
integration of Burr-Brown, which significantly enhanced TI’s
capabilities in high-performance signal chain products.
Other acquisitions George has led for TI include Chipcon, a
leader in low-power RF technology, as well as Integrated Circuit
Designs and Innovative Design Solutions, which expanded TI’s
design resources in low-power RF and high-speed analog, respectively.
He is a graduate of Southern University in Baton Rouge, Louisiana,
where he earned a Bachelor of Science in electrical engineering
in 1983. In 2007, he received the university’s Outstanding Alumni
Engineering Achievement Merit Award at the school’s 50th anniversary.
He also earned a master’s degree in engineering management in
1990 from Southern Methodist University in Dallas.
George has been honored at the Black Engineer of the Year Awards
conference twice as one of the 100 Most Important Blacks in
Technology. He also received the Career Achievement in Industry
Award. The awards are sponsored by The Council of the Engineering
Deans of the Historically Black Colleges and Universities, and
US Black Engineer and Information Technology magazine.
George is passionate about building up the next generation
of engineers and actively participates in engineering recruitment,
talent development and diversity initiatives on behalf of TI.