Bluetooth® wireless technology is one of the most prominent short-range / mid-range communications technologies with an installed base of over three million units. TI Bluetooth and Bluetooth Smart/Bluetooth low energy (BLE) solutions contain the industry’s largest selection of devices, and are the easiest to use and lowest power.

NEW SimpleLink™ ultra-low power wireless MCU platform

SimpleLink ultra-low power wireless MCU platform

Industry’s first multi-technology wireless MCU platform, including Bluetooth Smart (BLE)

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Bluetooth Smart /
Bluetooth low energy (BLE)
Dual-mode Bluetooth
Classic Bluetooth

Connect low power applications to a smart phone or tablet

Bluetooth connection across any end point (Bluetooth low energy or classic); enables bridge between Bluetooth Smart (BLE) and classic

Bluetooth connection with high data rate (up to 3Mbps)
TI Benefits
  • Easy to design with
  • Low power
  • Integration, automotive qualification and extreme temperature support (125 C)
  • Best performance for optimized power consumption
  • Flexible
  • Proven solution and support
  • Best performance with reliable connection over 100m
  • Flexible
  • Proven solution and support
Product Offering
Software Offering
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Additional Solutions
WiLink™ combo solutions: High-performance Wi-Fi® + Bluetooth / Bluetooth Smart (BLE) + GPS smart transceivers

Simply Blue Classic Bluetooth 2.0: Plug-n-play solution with integrated processor, antenna, and built-in SPP.

TI SensorTag now supports iBeacon technology

TI is providing support for iBeacon technology across its entire Bluetooth Smart (BLE) portfolio including a new SensorTag app and broadcaster reference design to help manufacturers quickly add micro-locationing capabilities to their products.

Featured tools & software for Bluetooth / Bluetooth Smart (BLE)

NEW SimpleLink™ SensorTag location app with iBeacon technology

SensorTag Location App

Download now from the Apple app store.


NEWMini Bluetooth Smart (BLE) broadcaster

CC2543 Broadcaster RD

Fully certified design: broadcast Bluetooth smart data with the CC2543


NEW Haptic Bluetooth kit

CC2541-Q1 wireless MCU

A complete evaluation and design kit for prototyping haptic feedback in any application.


BT+MSP430 audio reference designs

BT+MSP430 Audio Reference Design

Can be used to create a variety of applications for low end, low power audio solutions

Simply blue LMX9838 module

Highly integrated IC mold package module. Plug-n-play solution with integrated processor, antenna and built-in SPP.

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SimpleLink Bluetooth dual-mode modules and evaluation board

Complete Bluetooth® BR/EDR/LE HCI or Bluetooth + Bluetooth Smart (BLE) solution